Post #19 - Remixing Knowledge

For this post, I watched a video that described ways in which one could talk or present similarly to Steve Jobs. The speaker in the video goes over multiple steps that reveal how to present to a group of people in the marketing world. For example, a sales manager might be presenting a product at a staff meeting. The first step in a successful presentation would be stating a clear and consistent theme. It helps to start off the meeting with a strong headline to give the audience a reason to listen. Secondly, it is smart to open and close each section or topic with a clear transition. Doing so helps the audience clearly understand each point you are making as you smoothly move on to the next one. It also helps listeners follow along with your presentation. Thirdly, it is important to "wow" the audience. This means using passionate words and tone. You don't want people to "fall into presentation mode". Therefore it's important to be excited so the audience will be too. Furthermore, when presenting with statistics, it's important to make them meaningful. In other words, it's important to include context when discussing numbers so you don't confuse your audience. It's also imperative to make your presentation visual. You don't want to bore your listeners so it's useful to SHOW the audience rather than to just TELL. Lastly, its' important to rehearse before any presentation.

The purpose of this video is to help presenters in a similar field to successfully get their point across to listers while maintaining their attention. The video uses Steve Jobs in order to compare and describe how he would successfully grab the audience's attention without losing it. The audience of this video could be anyone who needs practice presenting to a group of people, especially in the business world. The video can help business professionals in holding a successful meeting. The video is arranged with a host who describes steps in being able to hold a meaningful and clear presentation. After each step, we are shown an example of Steve Jobs presenting to a large group of people. The host used a very friendly style, and perfectly exemplified a smart way to present, himself. He used a loud voice, was very clear and used examples to keep my attention as the viewer. I enjoyed this video and I believe the steps described could help anyone in the business world who needs practice speaking when in front of a large group of people.

Work Cited:

"Present Like Steve Jobs." YouTube. BNETvideo, 17 Apr. 2008. Web. 26 Mar. 2014.